About Us

Our founder, Taik Picamil is 13 years old.

After visiting several countries with his family, some poorer than others, Taik started to become aware of the what our planet was having to endure.

Taik wanted help but didn't know how...

With the support of his parents he created New Hope.

New hope is a clothing brand which makes a difference and helps to financially support charities and projects fighting to save our oceans, forests, planet and it's people.

Our designs are inspired by cave drawings dating back thousands of years.

The drawings, found on cave walls, reflect the origin of the human race. Each theme is mentioned as a morse code which reflects the last messages of hope.

Our logo takes inspiration from tree position in yoga. Representing strength, life, love and stability.

By wearing New Hope you are helping to

🌴 Save the forests

🌊 Save the oceans

🌏 Save the planet

You are also helping to remind others that the time is now.

We need to make a change.

It's not too late.

Current Project

Our latest project sees us working with Guedj Village in Senegal 🇸🇳

Taik had this to say about the project:

"They are farming for their own good, cultivating some wheat, but collecting and crushing it by hand.

The government has started to install a well and taps around the village but nothing comes out. It's not finished.

The only well they have is 10m deep and they have to collect with a bucket, there is no pump.

The women of the village did a course on how to make soap. They only did the first stage as they currently don't have the money for the next step, but they have managed create soaps for themselves with the skills they have learned so far.

They have a church and a mosque next to each other ❤️

A school has been built by Swiss people.

Our mission will be to invest into the machinery they require for the field work, a fully working well with a pump and investment into more courses for soap making and being able to commercialise it.

Mainly is to help for them to get a sustainable income, whether from the field or soap making.

We are waiting for prices from my friend so we can work on raising enough money to reach the target, with sales of our products and charity help.

Thank you 🙏


Every sale we make helps towards this amazing project.